A New Year: Time to Consider Entrepreneurship

Series: The Entrepreneurial Edge
Book one: Everyday Entrepreneur – making it happen
Book two: Family Entrepreneur – easier said than done
Book three: Ageless Entrepreneur – never too early, never too late

Ten Things These Books Will Do For You

1. Get you out of a mental rut and into new opportunities
2. Show you a path to self-determination
3. Increase your earning power
4. Enable you start a business, manage your career or accomplish your bucket list
5. Make you a problem solver
6. Enable you to build teamwork in your business and at home
7. Explain the dynamic of the fast paced global economy we live and work in
8. Prepare you for all of the fundamental issues you will face in a business
9. Provide common sense solutions you can accomplish
10. Inspire you to strike out, create your own brand and control your career

“Fred Dawkins has written a wonderful book about entrepreneurship unlike any other on the market. He brilliantly uses his storytelling skills to illuminate his subject in a way that makes the book a joy to read. You’re so wrapped up in the story that you may not realize how much you’re learning until you’ve turned that last page.”
— TERRY FALLIS, AWARD-WINNING AUTHOR OF THE BEST LAID PLANS AND UP AND DOWN.

“Fred has pulled together a wealth of knowledge and advice crucial to the successful entrepreneur in a highly readable fashion. It is a must-read for aspiring and seasoned entrepreneurs who are facing today’s complex, volatile, and uncertain world. I especially appreciate the emphasis on thinking globally and adapting proactively. We have seen too many examples of yesterday’s winner relying on old models to their detriment. It isn’t easy … but it is exciting and gratifying to create your own business and work to see it flourish. The summary at the end of the book should be bookmarked on every entrepreneur’s computer.”
— Dr. Sherry Cooper, former executive VP and chief economist for BMO
and author of three books, including The New Retirement: How it Will Change Our Future

Utilizing his exemplary storytelling skills, Fred Dawkins has written an excellent book about entrepreneurship in a family setting environment and the many challenges that it places on the entrepreneur and the family
– Jeff Sheehan- author of HIRED! Paths to Employment in the Social Media Era

The most important skill you can learn today is the ability to create and manage your own career. We live in a world where globalization and technology combine to guarantee that the one constant we face is rapid change. There is no room for prison thinking as the status quo must constantly be challenged to ensure that we stay competitive. The most important characteristics for individuals, organizations and countries alike are resilience and adaptability. These are the key characteristics of entrepreneurs.
Unfortunately the prevailing stereotypes of entrepreneurs discourage many people from embracing the idea. Most of our perceptions about entrepreneurship stem from two specific types:
First are the misfits; those who either can’t fit in or don’t choose to embrace the norm. These are the rebels characterized as risk takers or gamblers. They convey the image of success achieved through reckless risk, initial failures and inherent natural instincts that allow them to succeed in areas that most won’t try.
The second high profile type is the tech entrepreneur immersed in the world of venture capital, an area typified by high risk, a high rate of failure and exceptional rewards for success. This is sphere that gives us most of the buzz words attributed to entrepreneurship such as accelerators, incubators and burn rate. The latter tells you when you will run out of funds so identifies the point at which you need and hope to have an investor. It’s a little like bungee jumping, hoping that someone will come along and tie your rope securely before you hit the ground but you leap anyway.
Together these two stereotypes re-enforce the perception that above all else entrepreneurs are risk takers whose success is tempered by failure. As a result of such typecasting many good projects never see the light of day while others fail by taking risks that can’t be justified.
These are but two forms of a wide range of entrepreneurial types but unfortunately they get most of the attention. Regardless they are far removed from the everyday entrepreneurs who provide the engine that drives the economy and the stimulus that creates jobs locally when big business is preoccupied chasing profits around the globe. In the broader circle the critical terms are practical; words like bootstrapping and the lean startup. Words grounded in reality and pragmatism. Hope is not the prevailing sentiment. Being proactive is critical. These mainstream entrepreneurs certainly take risks. The risk and reward dichotomy are joined at the hip. No doubt the greater the risk the greater the reward and the higher the chance of failure. Most successful entrepreneurs know how to manage their risk. Failure is far from a prerequisite. Learn from it if you must but avoid it if you can through anticipation, resilience and adaptability. Entrepreneurs are not defined by the risk that they take but rather by the results that they achieve. They are problem solvers who make things happen.
So what does it take to become an everyday entrepreneur? Is this a skill that can be learned or does it just come naturally? Do you have to work 24/7 and sacrifice your personal life to be successful? Is it all about the mystique or is there a formula to follow? Since this is a lifestyle about embracing change and becoming adaptable a formula is hardly appropriate. The key starting point is the philosophy. Becoming an entrepreneur is far more about the mindset than the skillset. Entrepreneurship is entirely about finding a way not knowing the way. In a modern world where new data is being generated at an alarming rate how much of what we know do we actually understand? Entrepreneurs never become preoccupied with whether they can accomplish something but spend their time and effort looking for solutions. The question ‘if’ doesn’t come up. Instead they ignore it moving immediately to ‘how’. They don’t have all the answers but they are dogged in their determination to solve the issue at hand. This is certainly a belief and an approach that can be taught and quite effectively. Entrepreneurship can be taught, it should be taught and it is starting to be taught. Colleges and Universities across the country are rushing to find the best ways to spread the word.
Does this mentality mean a 24/7 workaholic lifestyle? That’s a very personal choice but a bad one if you choose it. You may well work long hours during your startup phase when you are the generalist wearing every possible hat and passing through a learning curve that will prepare you for the next phase. You will also work those same long hours when you hit a bump in the road, a major threat and/or opportunity that needs your full attention. However, if you continue to do this as your regular routine, once you complete the startup stage, you are making mistakes that will limit both your life and your business. Either you are not building your team properly or you have become a control freak unable to delegate. In either case you and your business will suffer. In the end you will have regrets. Finding balance, admittedly a subjective decision is critical. Remember the most important human resource in your company is you. So find ways to take vacation; pay yourself fairly, attend courses and travel. Don’t let your business outgrow you.
In addition to determination the other essential ingredient for everyday entrepreneurs is opportunity. All ideas are not opportunities and every opportunity is not viable. Having ideas makes you a dreamer; converting them into reality makes you into an entrepreneur. This does not mean you have to be an innovator. For every innovation there are thousands of entrepreneurs who find applications in the process solving a wide range of problems in the business world. Experience helps you identify opportunity. Empathy can help because it makes you sensitive to problems that exist for others. Most opportunities do start with problems; the bigger the problem the higher the reward for solving it. That’s another aspect of the entrepreneurial mindset – every problem is an opportunity. You do have to be vigilant. All opportunities are not created equally but you have to make the best of what is available. Waiting for just the right one is like waiting for the winning lottery ticket. Often people just don’t see the possibilities but they are always some there if you are looking.
There are many other elements of being an everyday entrepreneur but determination and opportunity constitute the foundation. Most important don’t undervalue what you do. We need to value entrepreneurship at all levels, not just the superheroes like Steve Jobs. If running a business is not for you, work on that entrepreneurial mindset. Job stability is fleeting so manage the business of your career by making good decisions and taking jobs that build your personal brand. Every business today is placing new value on disruptors. These are people who challenge the status quo. Be entrepreneurial in your thinking, you won’t be sorry

“Fred Dawkins sure can tell a story. I really enjoyed his previous one: Everyday Entrepreneur. Again with Family Entrepreneur, he gives us a great story and a pleasant read. He provides wisdom, comfort and learning about entrepreneurship from a family enterprise point of view. I kept thinking of those I know in that situation that would have benefited from reading it earlier in their life. If you are part of a family enterprise, here’s a chance to learn from Fred, an accomplished family entrepreneur, and make your life much more effective and rewarding.”

Brendan Calder Entrepreneur in Residence and Adjunct Professor GettingItDone
Rotman School of Management U of Toronto.

After reading Family Entrepreneur: “In the age of Twitter, it warms the heart that ‘smallbizpreneurs’ still rule the roost and family business remains the proven formula”

Peter C. Newman – Legendary Canadian journalist and author

Author Fred Dawkins has penned another winner with Family Entrepreneur. The third party narrative style of storytelling allows for a variety of opinions to be put forward while maintaining an entertaining read. Chalked full of real life scenarios and challenges that face every business, the Family Entrepreneur will engage all entrepreneurs from every generation, whether in a family business or not.

David Wojcik Host and Executive Producer BiZ TV Canada

“Working in the Financial Services industry for fifty plus years, twenty seven as an Independent Financial advisor, I dealt with high net worth clients & many successful family businesses. The first book in this series was very good but I believe that this second one ought to become the bible for every entrepreneur & budding entrepreneur as it is full of very valuable, helpful & vital advice & is very cleverly written. It is a book that should be read over & over & dipped into whenever there is a query or problem”

Frank Weisinger – Past National President of the Life Insurance Association (UK)

“Recently I was in the process of selling my historically significant commercial building. During the negotiations with realtors and prospective buyers, poring over lists, namely needs, wants, and conditions, I was overwhelmed and sought a diversion. In Fred Dawkins book, “Everyday Entrepreneur” I quickly became immersed in the text. His counsel on the key elements in negotiations in Chapter 18, Planning and Control, awakened in me an appreciation for what was most important for me as well as for the buyer, and the need for flexibility to reach an agreement. I accepted that it truly was a process that had to evolve, and because of his advice I felt empowered and confident to negotiate the sale.”

Elaine Tucker, Independent Business Owner

Fred’s book is thought provoking, highly entertaining while being truly insightful. Readers are challenged on their own beliefs and characteristics regarding entrepreneurship, mentors, career, and family. At times, I was laughing and other times intrigued by the business concepts subtlety being offered. It is full of rich ideas on how to develop and maintain an entrepreneurial mindset and how to build a business the right way, avoiding the issues that have caused others to stumble. As a serial entrepreneur and business coach I highly recommend Fred’s “Family Entrepreneur” for those in business or thinking about starting one.

Bill Simmel CEO& Founder Phoenix ONE Sales, Marketing, Management + Communications Inc.

In his second book Family Entrepreneur Fred Dawkins uses the same intimate discussion format that made his first book, Everyday Entrepreneur so informative and such a great text for seminars. Fred’s experiences as a successful family entrepreneur form the bases of real life discussion for concepts such as funding through leadership and the pitfalls and opportunities of personal issues, entitlement, rewards and succession that have special significance in a family setting. Best expressed in his own words “Entrepreneurship is a life philosophy grounded in opportunity, fueled by determination and focused on results.” Whether a beginner, well into an entrepreneurial venture, or a professor of business, this book is a must. It’s great stuff.

Dr. Freeman McEwen Dean Emeritus, University of Guelph

Reading Fred Dawkins book ‘Family Entrepreneur, Easier Said than Done’ is like having an experienced business coach who’s already walked down the same road you’re traveling, right there with you. While reading this book you’re bound to sigh with relief as he examines all the mildly crazy things we do as family entrepreneurs (we are not alone!). You’ll raise your eyebrows, smack yourself on the forehead and underline text reflecting his simple solutions and powerful observations and you’ll feel a surge of motivation as you put them into play immediately. So accurate are his examples of family business dynamics that you’ll feel such a familiarity with Dawkins’ writing you’ll swear he’s been reading your email. Written in a storybook format that’s enjoyably easy to read, you’ll want to take this book along with you on your next vacation. I have a hunch it’s going to be a book I return to and recommend on a very regular basis.

Sherri J Griffin 20 Year Training & Development Professional

“This book is an exceptional read that paints the bigger picture of entrepreneurship through easy but important dialogue. I recommend anyone interested in starting a business or entrepreneurship in general read this and take notes.”

Douglas Lusted CEO Linkett, The Next 36, First Cohort The Creative Destruction Lab at the Rotman School of Management, University of Toronto, Velocity Venture Fund Winner University of Waterloo

Utilizing his exemplary storytelling skills, Fred Dawkins has written an excellent book about entrepreneurship in a family setting environment and the the many challenges that it places on the entrepreneur and the family, as well. As indicated in his subtitle, it is easier said than done. The book clearly articulates a number of the issues involved in running a business so that the primary owner can prosper yet not conflict with family values, expectations, including physical, as well as financial and emotional needs. He cleverly exposes how frequently family members butt heads during the running of a family business and how difficult it can be to resolve differences among family members. If you’re a small business or entrepreneur working with your family in your business, I would highly recommend that you read Family Entrepreneur. It will provide you with valuable insights on how you might be better able to deal with the challenges in running a “family” business.

Jeff Sheehan- author of HIRED! Paths to Employment in the Social Media Era

Family Entrepreneur: Easier Said than Done by serial entrepreneur Fred Dawkins tells real-life stories that reveal the good, the bad and the ho-hum of family businesses. In an engaging, easy-to-read format, Dawkins shows you how to find your own solutions to questions about business controls, succession, dispute resolution, gender stereotypes, or decision-making.

Traditional family businesses are being disrupted as baby boomers retire. What are the new models to keep a business competitive and family ties strong? In Family Entrepreneur, memorable maxims guide the conversation and bring the reader into the conversation. A sister who functions as the COO of her brothers’ company but doesn’t get the credit or financial rewards. A brother who runs a business but can’t make critical decisions because their father left one-half of his company to each sibling. A brother who started his own very successful business and is being pressured by his parents to take his brother and sister into his own business. A mother who started her own fashion company and is now being overrun by her daughters.

Dawkins speaks to all entrepreneurs and ‘want-to-be’ entrepreneurs – those who start a business to provide for their families, to fulfill their dreams, to profit from their innovations, to be their own boss. Hear how they make their decisions – should they stay in the company? sell it? start a new business? In my own field of veterinary medicine, these situations are a recurring theme.

Focusing on family business and family dynamics, the Family Entrepreneur will give you the courage to tackle your own situation. Family relationships are complicated in the best of circumstances and running a company means constantly adapting to changing environments. Dawkins provides sage advice for anyone in a family business, emphasizing how important it is to face the issues head on as rationally as you can and not to allow emotion to dominate the conversation.

Dawkins celebrates the family business as the original business incubator and encourages would-be entrepreneurs to take the leap (after careful looking at all the options!). The valuable insights will guide you no matter where you are on the entrepreneurial timetable.

Dr. Elizabeth A. Stone | Dean, Ontario Veterinary College (OVC) | University of Guelph

In the fast paced age of corporations and global multi-billion dollar industries – Family Entrepreneur is a riveting road map for all readers, regardless of their desire to become an entrepreneur, or to simply learn key tools which will drive creativity, leadership and success in business and life.
Who said you can’t teach entrepreneurship? Effective and cleverly narrated through the eyes of a young female entrepreneur, Family Entrepreneur showcases the challenges, rewards and opportunities within life and family business from varying timelines. It’s easy to find one’s self and relate to the characters throughout the book. It reads like a novel, but is a sneaky and fun way of teaching the tools of the trade of family entrepreneurship – or for that matter – entrepreneurship in general.
Maryam Latifpoor-Keparoutis, Senior Development Manager, College of Physical & Engineering Science (CPES), University of Guelph

Originally posted by Emily Barnes, The Creative Destruction Lab The Rotman School of Management, University of Toronto

Businesses large and small can find it tough to spare a few moments to step back and look at the big picture. But immersed in the little details surrounding new product features and releases, you can easily miss a few telltale signs your startup is starting to spiral.

Thursday I attended the Demo Camp at the Creative Destructive Lab at the Rotman School of Management at the University of Toronto. The Lab is focused on converting innovation to entrepreneurship selecting concepts with merit and guiding the founders through the process of getting to market. In the process the goal is to encourage the brightest and best to stay in Canada. The first program was completed in June. It is a competitive environment as it should be. Last September when the Lab was in it`s gestation period there were 76 project submitted. Of these the G7 founding partners selected the 18 that they felt had the most merit. The groups were assigned specific targets to carry out over a six week period at which time they met with the partners again. The one with the weakest performance was dropped. By June on completion of the program there were ten projects left. In less than a year the survivors have created over $ 65 million in equity with more to come. Great performance for a program in its infancy. Great things are destined to come out of this program. It`s already started.

I am very proud to have been invited to become a partner of the CD Lab. Not as one of the G7 partners who will continue to run the program in conjunction with the founders Professor Ajay Agrawal and Jesse Rogers but as one who is passionate about entrepreneurship and willing to help these people with phenomenal potential in whatever way I can. There are many levels and forms of entrepreneurship. The common bonds are the personal issues and fundamental business issues that every entrepreneur has to address from team building to funding. The transition from innovator to entrepreneur is difficult at the best of times but the pace at the Lab as for any accelerator is fast and furious. Understanding what to expect on these basic challenges can facilitate the transition and keep things in perspective.

Which brings me back to the title of this post. The adrenalin of the Demo Camp was contagious. Ajay and Jesse along with the G7 partners are building a culture of success. The combination of seeing the progress that was made last year as reported by the charter participants along with over twenty new pitches to show what is on the horizon was compelling and just plain exciting. There is a developing worldwide race to attract talent. Keeping our own is critical. Attracting sources from other countries nearly as important. Canada has introduced a new visa program to attract innovators who can confirm capital to support their programs BUT the key to attracting others is to keep our own, build a world class ecosystem and foster the culture of success. The Creative Destruction Lab will be an important factor in the process. Very exciting !!!!

Whatever happened to the optimum size of the firm? You know the size at which the company was it’s most efficient? most productive” most manageable? Economies of scale did dictate making the firm larger UNTIL the company hit the law of diminishing returns meaning the optimum size had just been passed. It seems that somewhere along the line it was decided that the best way to compete in an evolving global economy was to keep getting bigger regardless of inefficiency and loss of control. Ironic isn’t it. Free enterprise following the example of bureaucratic Big Government. Build behemoths. If you get big enough there’s no way to get rid of you. But how? Well in order to make this happen create a wage pyramid so that those at the top who have very little idea what’s going on below them make outrageous salaries well beyond any possible contribution they can make to the organization. Sound good so far?

But what happens if things really do get negative? Don’t worry as long as you get big enough your cousin Big Government will have to bail you out. If small companies or individuals get hurt in the process they’re, well, collateral damage, just not as important as Big Business is to the world-expendable. This approach is pretty much out of touch with reality. Businesses do not last forever. Just look at the original list of the Fortune 500 to see how many have survived. In this era of 24/7 hyper-connectivity manifested in an ever increasing rate of change their life expectancy is going down. Size does matter but it’s becoming “Too Big to Survive”. Flexibility and Adaptability are the essential traits of business today. Social media is critical to deal with this new fast paced reality. The real watch words should be “Too Small to Fail”.  Entrepreneurs focused on opportunity, flexible enough to change quickly,, in touch with their business and all the key players are designed for the current environment.

Technology has opened up communication around the world making global business possible for small well lead companies who can gravitate to that desirable optimum size. For Big Business more independent divisions under a corporate umbrella, sized properly, will help but the era of domination by huge entities will weaken. Careers with one organization have already disappeared. We are a society of individuals. The most important skill for an individual will be the ability to create your own job. We are entering a New Age of Entrepreneurism.